Online Reporter
JOHANNESBURG. — Long-running Venda weeknight soap “Muvhango” has been cancelled, with the show ending in July.
The South African soap has faced several challenges in recent years, including a decline in viewership and a potential cancellation.
In hopes of gaining back its appeal, the SABC took a bold step last year to revamp the show for season 27.
This overhaul saw the introduction of new cast members such as the legendary actress Leleto Khumalo and Thandy Matlaila, a contemporary aesthetic and a revamped opening title sequence, aiming to attract a younger, more fashion-conscious audience.
However, it seems like their brave attempt to save the show has failed, and long-time fans will be bidding farewell soon.
According to various online reports, the SABC has officially made the decision to cancel “Muvhango,” with final episodes airing until July.
“Because we don’t have fresh, new content, we have to repeat existing content. We have that lack of fresh, local properties that are a key driver of South African audiences,” said SABC CEO Nomsa Chabeli.
To fill the void left by “Muvhango”, Chabeli said a new telenovela titled “Pimville Queens” is set to premiere in August.
The new show is produced by Bakwena Productions. —IOL
Londile Moyo