Madlela Skhobokhobo, the unlikely link between corporates, masses

Sibongile Ndiweni, Sunday Life Reporter

WHILE some might know him as a maverick comedian and musician, Gwanda-bred multi-talented gem Madlela Skhobokhobo has over time proved to be more than that, as he now works with both small and large companies, serving as their brand ambassador.

One does not have to look further than the list of companies bankrolling the launch of his new album Kwamu Kwamu, which will take place on 1 April in Bulawayo.

Madlela is the brand ambassador of a number of organisations.

“We work with anyone who sees value in us, anyone who believes that brand Madlela can be a link between them and the people. And we are not only limited to companies, but we work with government parastatals too”, said Madlela.

The multi-talented Madlela does not only maintain a link between the people and companies but he creates relations with those companies who in turn become a strong support system in his career journey.

“It is indeed a great honour that some of the companies I work with went all out in sponsoring the launch of my Kwamu Kwamu album to ensure that the event is a great success”, he said.

The yet-to-be launched album is his fourth album and it comprises of six tracks which are Kwaggafontein, Angihambi Ngedwa, Mama, The Crossing, Imali and Kwamu Kwamu.

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