dyton mupawaenda
Trust Khosa-Lifestyle Senior Writer
Modern-day festival-goers seek not only fun but also adventure.
Creating lasting memories remains a top priority for both event planners and attendees. Proper planning, budgeting and research are essential prerequisites for these new adventures.
Today’s event planners have made festivals worthwhile through exploration, top-notch hospitality and the provision of exciting packages.
With more outdoor festivals becoming common, onsite camping pop-up tents have emerged as a significant innovation in the local entertainment scene.
Also known as outdoor canopies, onsite camping tents have become popular in many countries.
These tents are designed for quick and easy setup, utilising a spring-loaded frame that allows the tent to automatically pop open and take shape once released from its carry case.
While this trend has gained traction, some local sceptics have yet to embrace it.
In South Africa, pop-up tents were introduced earlier on, as many festival-goers had disposable income for leisure.
The tents come in a variety of sizes, with some capable of accommodating as many as eight people comfortably. Most of these tents are also waterproof, ensuring that occupants stay dry in case of rain.
This feature has contributed to their growing popularity in South Africa, where outdoor activities and camping are embraced by many.
Additionally, the versatility and durability of these tents make them ideal for various settings, from family outings to music festivals, further enhancing their appeal among adventure enthusiasts.
Zimbabwe is following suit, with modern event planners striving to cater to the tastes of merry-makers.
While we may not be at the same level as South Africa in terms of major festivals, local promoters are actively learning from the best. They are gaining valuable insights and strategies, which will help elevate our events and enhance the overall experience for attendees. As a result, we can expect significant growth and improvements in our festival scene over time.
One notable local festival organiser is Odyssey Entertainment, led by Tichaona Mharadze, which has introduced pop-up tents at the Kadoma Music Festival on several occasions.
This initiative arose when most lodges in Kadoma were fully booked, prompting Mharadze to collaborate with Benjamin Nyandoro of Jive Zimbabwe.
Odyssey Entertainment spokesperson and co-director Prince Mharadze emphasised that onsite pop-up camping tents provide relief for both festival organisers and attendees.
“One advantage of onsite pop-up camping tents is their cost-effectiveness. Compared to hotels, tents are usually much cheaper, which is great for budget-conscious festival-goers,” he stated.
Mharadze also highlighted the proximity of onsite canopies to the action.
“Most festivals offer onsite camping, so you’re right in the middle of the experience without the hassle of long travel to and from the venue.
“Additionally, camping areas foster a community vibe, making it easier to meet new people and socialise before the event.”
Similar sentiments were echoed by Nigel Chinovhiringa, who is set to host the Sunshine City Festival from May 24-25 at Alex Sports Club in Harare.
Headlined by South African trio Prince Kaybee, Toss, and DJ Maphorisa, the festival organiser has announced the availability of onsite camping pop up tents. Chinovhiringa, who has hosted several outdoor events, particularly the popular Camping Out ZW, shared his thoughts on this innovation:
“We developed this concept through research; we didn’t copy anyone but aimed for unique ideas. Being a pioneer in introducing this concept in Harare is exciting and aligns with our vision of infusing fun elements into every event.”
He continued, “The advantages of adding camping tents are significant. Fans from outside Harare can enjoy the two-day festival without worrying about accommodation.
“The same applies to local fans, who can revel in the atmosphere while dining and socialising, all while camping right in the heart of Harare.”
Chinovhiringa, who is unafraid of taking risks, noted that onsite camping at the Sunshine City Festival represents a game-changer in the entertainment scene.
“We expect a huge turnout this year, aiming to grow from last year’s success. By incorporating onsite camping tents, we aim to create a welcoming environment for our festival-goers and offer them a unique experience.”
Radio personality and influencer Phatisani Sibanda commented that onsite camping pop up tents add an extra spark to festivals.
“Having a personal space provides a comfortable spot to relax, sleep, and recharge away from the crowds.
“Setting up a pop-up tent is quick and easy, allowing festival-goers to maximise their enjoyment of the event instead of struggling with complicated setups.”
However, he observed that event planners are also capitalising on this trend:
“Modern-day event planners are savvy, ensuring they maximise profits from festival-goers.
“Overall, this innovation is positive, as organisers adapt to modern trends.”
Comedian and content creator Admire “Bhutisi” Kuzhangaira noted that onsite camping is cost-effective and enhances safety.
“Staying onsite means being closer to the event, reducing transportation issues and improving personal safety.
“With camping, attendees can come and go as they please, taking breaks or returning to their tents without the hassle of off-site accommodations. Camping fosters a sense of community, allowing festival-goers to bond with one another.”
Bhutisi urged more event planners to embrace these trends:
“Like any industry, the entertainment sector should evolve to meet international standards.
“The camping experience is unique and contributes significantly to the overall festival vibe, allowing attendees to enjoy music, campfires, and social activities outside concert hours. This is the kind of adventure many people have been yearning for, and it’s quite fascinating to experience it all in one place.”
Fun-loving and festival enthusiast Thulani Chivizhe from Kuwadzana Extension, Harare, shared his thoughts:
“I feel at home when I spend the entire festival on-site because I won’t miss anything and can better plan my next move after the shows. Imagine the hassle of looking for transport and traveling after the performances when you can easily camp on-site with other festival-goers.
“I used to admire this concept when I was in South Africa, and I never imagined that one day in Zimbabwe, we would see similar developments.
“I thoroughly enjoyed this experience when I attended a major music festival in Kadoma.
“I could revel in the vibe of being in my own space while enjoying the hospitality of the town. The atmosphere was electrifying, and that was the best festival I have ever attended here in Zimbabwe,” he remarked.
Research has shown that most on-site camping options provide access to showers, restrooms, and food vendors near the camping area, making it easier to manage basic needs.
With camping, attendees can come and go as they please, taking breaks or returning to their tents without the hassle of off-site accommodations.
In Zimbabwe, on-site pop-up camping tents might be a new phenomenon, but event planners and festival organisers are increasingly promoting its use.
If churches can fully utilise these tents, the same can be done for festival-goers seeking adventure and real fun.
Online Reporter