Bob Riyete Mavende
FOREST Lovers, a Zimbabwean-registered, youth-led environmental organisation, is making waves across Africa with its flagship programme, Every Child A Tree.
Launched in 2021 at a national level, the initiative seeks to give every child the opportunity to plant a tree during their primary school level and equip them to become climate justice ambassadors.
The programme has now evolved into the Trees Without Borders initiative, with a ambitious goal of planting one million trees in each African state.
“We believe that children are the key to unlocking a sustainable future for Africa,” says Bob Riyete Mavende, Founder and TreeEO of Forest Lovers.
“By empowering them with knowledge and skills, we can inspire a new generation of environmental leaders who will drive positive change.”
Forest Lovers has already started engaging with African governments, including the Tanzanian Forest Service, with whom they have established a partnership.
Formalisation of a Memorandum of Understanding is underway, and discussions are ongoing with other African states, including Zambia, Malawi, Uganda, Kenya and Rwanda.
The organisation has also partnered with the organisers of the Serengeti Safari Marathon to infuse a Reforest Fiesta during the marathon week in Serengeti National Park communities. The Reforest Fiesta will feature a range of activities, including tree planting, environmental workshops, and recreational activities, aimed at promoting environmental conservation and sustainability.
“This collaboration is a perfect example of how sports and environmental conservation can come together to make a positive impact,” says Mavende.
“We believe that by working together, we can inspire a love of nature in our communities and promote sustainable practices.”
One of the child ambassadors supporting the initiative is 7-year-old environmental activist, Jason Nhundu, from the United Kingdom. Alfie has been promoting the Trees Without Borders initiative in the UK, encouraging his peers to support the cause.
“I believe that every child has the power to make a difference,” says Jason.
“By planting trees and learning about environmental conservation, we can create a better future for our planet.”
Forest Lovers aims to work with child ambassadors from each African state, who will inspire and activate other children to join the movement. The organisation also seeks to engage First Ladies as National Patrons of the initiative, leveraging their influence to promote environmental conservation and sustainability.



