Wages of sin haunt sports barons

PARIS. — Judges and prosecutors trashed the reputations of two of the leading Lords of the Rings in 2015 and criminal charges against Sepp Blatter and Lamine Diack were a warning that sport has got to clean up its act.

Bribes, doping, even more bribes, the sky seems to be the limit in the strictly cash underbelly of sports marketing and fixed sporting glory.

The jury is still out on whether the federation chiefs who dominate a sports industry that accounts for up to $700 billion a year – one percent of world GDP – will get the message though.

“If Blatter and Michel Platini are banned that will have no impact on other sports. But for sure there are other sports with similar problems,” said Sylvia Schenk, a sport expert for the Transparency International anti-corruption group.

Patrick Nally, a British entrepreneur who was one of the pioneers of sponsorship for the Olympics and other mega-events, is among the critics who see hope.

He said the focus put on FIFA, football’s world body, and the International Association of Athletics Federations (IAAF) means other governing bodies can expect the spotlight.

“It will mean all federations will become more transparent and I think we will see the International Olympic Committee taking a more active role in helping and encouraging federations to meet all the minimum criteria expected of international organisations.”

An early wake-up call at the luxury Baur au Lac hotel in Zurich on May 27 blew the lid on soccer’s chicanery.

The first seven FIFA officials were hauled away in a raid two days before Blatter had expected to seal an easy fifth term as head of football’s world governing body.

US attorney general Loretta Lynch said corruption was “rampant, systemic and deep-rooted” in football. Blatter said he suspected the arrests were politically motivated. The battle was on.

Blatter got his vote after his only challenger Prince Ali bin Al Hussein, a FIFA vice-president from Jordan withdrew. But four days later Blatter announced that a new election would be held on February 26 and that he would stand down.

Now 39 football officials and business executives who face charges in US courts account for $200 million in bribes given or taken. — AFP.

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