COMPANIES must start to innovate on their product range to meet the changing trends of customer tastes necessitated by the prevailing economic challenges.
Many consumers have changed their spending habits preferring affordable goods in line with the tight liquidity environment.
Companies which were offering traditional products must therefore innovate to meet and grab this new spending trend.
Meanwhile, the Industrial index retreated 0.53 points (0,41percent) to close the week on Friday at 129.45 points Simbisa Brands debuted at $0,1432.
Insurance giant Old Mutual lost $0,0400 to close at $2,1600; Econet shed $0,0100 to $0,2500 while Starafrica was $0,0020 weaker at $0,0080.
No counter traded in the positive.
BAT, Delta, Meikles, Padenga and Zimre Properties were unchanged at $11,9000, $0,8100, $0,1000, $0,0800 and $0,0090 in that order.
Week on week Industrial index lost 1.38 points (1,05 percent).
The Mining index was flat at 22.33 points.
Bindura, Falgold, Hwange and Rio Zim maintained previous price levels at $0,0130, $0,0050, $0,0340 and 0,1040 respectively.
Week on week Mining index was down 1.24 points (5,26 percent).




