2024 Vic Falls Show poised to be bigger, better

Farirai Machivenyika-Senior Reporter

Preparations for the 2024 Victoria Falls International Agricultural Show and Multi-Cultural Food Festival have begun with the event organisers expecting a bigger and better event this year.

The show has grown in leaps and bounds since the inaugural event was held eight years ago and is meant to showcase the country’s rich cultural diversity.

Show manager Mr Tendai Moyo confirmed that preparations were on course for the event to be held from September 25 to 28.

The theme of the eighth show is: Celebrating equitable distribution of national opportunities embracing Vision 2030.”

“We expect over 100 exhibitors and participants not only from Zimbabwe but others drawn from the Sadc region. The event provides a platform for exhibitors to market their wares to both local and international customers,” Mr Moyo said. Exhibitors at the event include ministries and other Government departments, parastatals, State-owned enterprises and the private sector.

The diversity of exhibitors and participants offered great potential to clinch business opportunities and, in the process, contribute to the country’s development towards the attainment of an upper middle-income society by 2030.

The theme, he said, “aptly captures President Emmerson Mnangagwa’s Government’s all-encompassing development thrust that aspires to leave no one and no place behind,” Mr Moyo said.

The event will be held at Chinotimba Stadium and Mr Moyo said they had since applied to the Victoria Falls Municipality for land to construct their own exhibition centre.

The show was meant to celebrate the country’s rich cultural diversity including its traditional foods and cuisine.

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