code since pantyhose became optional for female employees in 2010.
The change came during the company’s periodic review of employee requirements, and had been requested by some “cast members”, which is what Disney calls employees who work face-to-face with the public, Disney spokeswoman Andrea Finger said.
“We’re careful to maintain our heritage and the integrity of our brand,” Finger said.
The brand includes the “Disney Look”, described as fresh, clean, neat and approachable. The dress code governs everything from hair colour and style to jewellery and fingernail length. The rules will require beards to be short and neat.
Facial hair had been banned at the Disney company since the 1950s opening of Disneyland in California, but that was relaxed in 2000 when the company allowed moustaches with strict rules on bushiness, width and length, said Eric Clinton, a Disney union leader.
Clinton said the response by younger workers to the change was: “Finally, I can take a vacation and grow a beard.” However, some of the more senior Disney employees “tend to be a little more traditional and consider this a departure from the heritage we’ve been taught by Disney,” he said. – Reuters.
Economy: Growth signs visible
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