Blues confirm Nike kit deal

LONDON. — Chelsea have confirmed they have signed a new kit deal with Nike, believed to be worth an estimated £60m a season for the next 15 years. The Londoners have been in negotiations with the American sportswear giants since confirming they would be ending their current agreement with Adidas six years early back in May.

Chelsea had to pay around £40m to part company with the German firm but that will easily be covered by the new deal, which is due to come into effect next season.

The club described the signing of the new technical partnership as “the largest commercial deal in the club’s history”, with Nike producing kits for the first team, academy and ladies’ teams throughout the “long-term agreement”, which is understood to last until 2032. At around £60m a season, that means Chelsea will receive £900m from Nike over the next 15 years. — Guardian.

Related Posts

Mega Market moves to snap up Lobels in bid to dominate food value chain

Nelson Gahadza Mega Market (Private) Limited, owned by Shiraan Ahmed, has moved to acquire 100 percent of Lobels Holdings (Private) Limited in a proposed transaction that could see one of…

Super El Niño: President urges caution

Joseph Madzimure and Precious Manomano FARMERS must prioritise early-maturing and drought-resistant crops for the 2026-2027 summer cropping season as Zimbabwe braces for a likely Super El Niño-induced dry spell, President…

Leave a Reply

Your email address will not be published. Required fields are marked *