Coca-Cola scoops MAZ awards

resort town of Victoria Falls recently.
They came first in the Outstanding Promotion Campaign with the life changing effect, Pimped Up Ride Promotion and third in the same category with the innovative Minute Maid Pulpy launch.
The Minute Maid launch came first in the outstanding new Market Entry category while  Delta Corporation’s group marketing director, Mr Maxen Karombo, was crowned                        the Outstanding Marketing Personality of 2012.
The other sections that were being competed for were the Outstanding Corporate Social Responsibility claimed by Mbada Diamonds and Outstanding Marketing Effort, Parastatal clinched by Powertel.
Minute Maid Pulpy Orange claimed two awards.
This was to support increased capacity of the newly commissioned hotfill line through creating a consumer pull that offers consumers more choice and grow the business through local production of juices.

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