Doughnut firm targets India

number of Western fast-food chains heading to Asia’s third-largest economy to cater to an increasingly affluent market in cities. Along with its usual range of products, the group has created some offerings adapted for the Indian palate such as spicy sandwiches, mirroring efforts made in China to woo local consumers.
Getting its products to “suit the market is very important to our success”, company chief executive Nigel Travis told AFP on the sidelines of another store opening, its third this month.
The world’s biggest doughnut seller entered neighbouring emerging market giant China in 2008 and now has some 80 Dunkin’ Donut outlets in the world’s second-largest economy. —  AFP.

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