adminconvention when he was named this year’s Outstanding Personality of the Year.
The MAZ Outstanding Marketing Efforts Awards are an annual event that seeks to recognise and reward the most outstanding efforts and campaigns in Zimbabwe.
“It is in the spirit of appreciating and encouraging outstanding marketing efforts that we honour our marketers and some implemented campaigns each year,” said MAZ president, Mr Godfrey Dube.
The OK Grand Challenge scooped the Outstanding Promotions Campaign while Econet’s Thanks a Million campaign and Delta’s Road to Fame, came in second and third place respectively. Kingdom Cell Card shone brilliantly as it was crowned the Outstanding New Market Entry.
The Zimbabwe Tourism Authority was not to be left out and was also rightfully awarded for the Outstanding Marketing Effort, Parastatal of the year.
Econet’s Joshua Nkomo Scholarship Fund also secured them a place among the award winners side as they were rewarded for the Outstanding Social Responsibility campaign with Delta’s Sport Sponsorship following closely behind.
MAZ Outstanding Marketing Efforts Award Winners 2011
1. Outstanding Promotions Campaign
OK Grand Challenge
Thanks A Million Campaign: Econet
Chibuku Road to Fame: Delta
2. Outstanding New Market Entry
Kingdom Cell Card
PSI Male Circumcision Campaign
3. Outstanding Marketing Effort, Parastatal
ZTA
Powertel
Tel One
4. Outstanding Social Responsibility Campaign
Econet: Joshua Nkomo Scholarship Fund
Delta: Delta Sport Sponsorship
5. Outstanding Marketing
Personality
Douglas Mamvura
Isaiah Nyangari: Econet
Philip Mataranyika, CEO Nyaradzo Funeral Services
Online Reporter
Sidumisile Mabena