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Quinton Rusero
MUCHENOAfro is making a big impact in the fashion industry as well as promoting the Wear Zimbabwe campaign.
The brand is catering for the high-end customers.
The word ‘mucheno’ is derived from “kuchena” which can be directly translated to ‘clean and smart’.
MuchenoAfro was founded in 2022 by Jonah Lesley Mupini, Nomutsa Mukechi and Shingai Shamu (popularly known as Kwashingi Designer). The trio were classmates at the National Gallery of Zimbabwe where they studied Visual Art and Design.
Instead of painting or sculpting, they decided to tell their own stories through fabric.
MuchenoAfro mainly focuses in mostly denim and corduroy to create unique and stunning pieces and also hosting different fashion runway shows.
MuchenoAfro has made stage outfits for celebrities like Enzo Ishall, Holy Ten, Micheal Maggz and Young Geminii.
In an interview with H-Metro, Mupini said:
‘’I am a fashion designer and stylist who is more curious about shape and form, fascinated by colour and art, intrigued by bringing the fashion and arts world together, especially in Zimbabwe.
‘’The fashion runways have contributed a lot to the growth of our brand because it gives us the opportunity to show the world what we can do.
‘’Muchenoafro has styled renowned hip hop stars and influencers from across the urban culture spectrum, you can check out our Instagram page: ‘muchenoafro_nomukechi.’”
dyton mupawaenda
Online Reporter