admintomorrow of a major reorganisation of Murdoch’s global News Corp.
Shareholders this month gave the go-ahead to a plan to split the media group into two distinct firms in a bid to insulate its profitable entertainment assets from slumping newspaper revenues.
London-based News International said its new name and logo, which take effect immediately, reflected the company’s “ongoing commitment” to the British market.
“The change follows the fundamental changes of governance and personnel that have taken place to address the problems of the recent past,” it added.
Murdoch abruptly shut down the 168-year-old News of the World tabloid in July 2011 after it emerged that it had accessed the voicemails of high-profile figures including a murdered schoolgirl.
“News International apologised to its victims and set up a compensation scheme, closed the News of the World and co-operated with all the relevant authorities,” a company statement said.
“New policies and procedures are in place across the company, its main titles are all under new leadership and the executive team has been transformed.”
The rebranding comes three days after a new editor took over at The Sun. Dominic Mohan, editor since 2009, will take a new advisory role in News Corp and will be replaced by David Dinsmore. – AFP
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