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Gibson Mhaka
AS part of its festive season offerings, leading telecoms provider NetOne has unveiled a series of exciting promotions, including the “Trolley Dash,” designed to reward customers while encouraging the use of digital transactions.
The promotion, running from November 18 to December 27, 2024, offers customers the chance to win substantial shopping vouchers while encouraging the adoption of digital payment solutions.
This initiative comes at a time when digital payment solutions are becoming increasingly crucial in Zimbabwe’s economic landscape.
The promotion not only incentivises digital transactions but also provides tangible benefits to customers during the holiday season, a time when household expenses typically rise.
OneMoney Managing director Joseph Machiva said participants can qualify through various transaction types including cash-in, sending money, paying bills, merchant payments, airtime/data purchases, ZIPIT, or swipe transactions.
“The Trolley Dash initiative demonstrates NetOne’s commitment to delivering tangible value to our customers while promoting financial inclusion through our OneMoney platform. This innovative promotion not only rewards our loyal customers but also showcases the practical benefits of digital financial services in everyday life.
“The prize pool is structured to benefit a wide range of winners, with rewards distributed on a weekly basis. The top tier offers shopping vouchers worth US$1000 to five lucky winners, while second-tier winners can receive US$300 vouchers.
“The promotion also includes third-tier prizes of US$50 vouchers for 23 winners weekly, ensuring broader participation benefits,” said Machiva.
NetOne chief commercial officer Learnmore Musunda also highlighted the company’s commitment to rolling out more initiatives that foster financial empowerment and inclusion.
“Looking ahead, we are committed to rolling out more innovative solutions and promotions that align with our vision of financial empowerment.
“The success of the Trolley Dash initiative has provided valuable insights into our customers’ needs and preferences, which will inform our future strategies to enhance the OneMoney ecosystem and create even more value for our users,” said Musunda.
The Trolley Dash campaign’s branding, featuring a shopping cart with festive elements, effectively communicates its retail-focused rewards structure.
The promotion appears designed to strengthen OneMoney’s market position while providing practical value to customers by offering shopping vouchers that can help with holiday expenses.
NetOne group chief executive officer, Engineer Raphael Mushanawani, emphasised the company’s dedication to customer-centric initiatives that bring cheer to customers, especially during the festive season.
“As we continue to enhance Zimbabwe’s digital economy, such customer-centric campaigns reinforce our position as a forward-thinking telecommunications provider. The enthusiasm we have seen from participants validates our approach to combining exciting rewards with practical mobile money solutions.
“I would like to thank our customers for their overwhelming support and encourage more Zimbabweans to experience the convenience of OneMoney. This is just one of many ways we’re working to make digital financial services more accessible and rewarding for all,” said Eng Mushanawani.
He said that those interested in participating can access the promotion through OneMoney’s standard transaction channels.
“Winners will be selected on a weekly basis. As with all such promotions, terms and conditions apply, and customers are encouraged to familiarise themselves with these through OneMoney’s official channels,” he said.
Online Reporter