THE BRAND IS GROWING: BLING 4

Maria Chiguvari

RAPPER Bling 4 says his brand is growing despite the challenges they always face with promoters when they go for international shows.

In an interview with H-Metro, Bling 4 said his fan base was growing.

“The SA trips, together with others outside Zimbabwe, are a good indicator of how our audience is growing locally and outside Zimbabwe.

“However, such shows are usually not as smooth as portrayed.

“Here and there, we experience challenges with promoters. However, we will keep on working hard to grow.”

Upcoming artist, Runa Rulez, was recently signed to Bling 4 Music.

“It’s all about growth and gratitude, I believe we grow by also supporting others to grow.

“We all came from very far but we made through the support from others.

“So to us, signing and working closely with another artist, is an act of gratitude

“We only have one Runa Rulez, we aren’t doing this for clout or something, so we will only chew what we can swallow, looking forward to further it as resources and capacity permit.”

The singer believes that his music is unique.

“I strongly believe that my music is unique and special in its own way.

“It tackles a range of typical life stories, it is diverse and rich in social commentary

“I believe it runs in our family, historically we got some family elders that were into music, however, on a low key capacity, I was mostly inspired by the person within me more than from outside

“My love for music is rooted in my childhood.”

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