WATCH: Zimbabwean businesses geared to expand export footprint

Prosper Ndlovu in Lilongwe, Malawi

ZIMBABWEAN companies are geared to increase their foreign currency earnings through expanding export footprint with Malawi being regarded among strategic markets in the region.

More than 20 local companies are exhibiting their products at the ongoing Zimbabwe Malawi Solo Trade Expo, and have since yesterday, been engaging with buyers and potential investors. The need to secure synergies and distribution partnerships is under focus as Malawi presents huge opportunities for Zimbabwean products. The scope is even higher for Zimbabweans industries in view of the wider market under the African Continental Free Trade Area (AfCFTA).

ZimTrade, the country’s trade development and promotion agency is coordinating the outward trade mission event together with the Zimbabwean Embassy in Malawi and the Malawi Investment and Trade Centre.