Online Reporter
Society Reporter
FOR certain artistes, the studio is a sacred space and a vital source of livelihood that demands absolute focus.
This view is often amplified by the high cost of hiring seasoned producers and sound engineers.
Studio rates vary significantly based on the reputation of the facility and profile of the engineer behind the boards.
However, using a reputable studio does not always guarantee a chart-topper.
There are several artistes who have travelled this route and yet are still waiting for their big break.
On the other hand, there are individuals who go to the studio for fun, only to receive critical acclaim.
Justin Mhaka, famous for the “Mukoma Justin” phenomenon, immediately comes to mind.
A qualified medical practitioner, Mhaka reportedly decided to record the track “Kugara Hudanana” on a whim.
The song, which some prefer calling “P.O. Box Watsomba”, or simply “Mukoma Justin”, defied expectations to become a monster hit in the 90s and well into the new millennium.
To this day, it remains a classic.
A similar story defines the career of Changa Nyamatsatse, the man behind the hit “Memo”.
Born Tichatonga Maxwell Chikoore, he never harboured dreams of studio sessions until he felt a sudden, profound need to express his affection for a beautiful lady through song.
The rest, as they say, is history — “Memo” became an instant sensation.
The late businessman and philanthropist, Prince Tendai, who delivered the timeless hit “Character”, also falls in this category.
Fast forward to the present day, and Ernest Tagarisa — affectionately known as Giant Tagarisa — appears to have joined this prestigious list of “accidental” music recorders.
Charismatic and prolific, he has released more than 40 singles that have captured the public’s imagination, yet he still considers music a mere pastime.
Tracks such as “Achiri Pwere”, “Jonso Siya Guka”, “Chengeta Mwana Wako”, “Ndipe Rudo”, “Your Lover” and “Masango Matema” have garnered thousands of views across YouTube and other digital platforms.
His lyrical content is both timely and transformative.
“Achiri Pwere” condemns the use of wealth to lure minors into early marriages, while “Jonso Siya Guka” serves as a heartfelt appeal to his children and their peers to avoid drug and substance abuse.
Now in his late 40s, the singer and composer has earned a reputation for powerful lyrics that address the socio-cultural and economic challenges bedevilling society.
His message is delivered in a composed, accessible manner, aligning his artistic output with national efforts to curb social ills.
Surprisingly, Tagarisa reveals that he never writes down his lyrics.
“I just walk into the studio and whatever comes to my mind at that moment is what I record. I would be lying if I told you that I sit down to write a song before recording. Most, if not all, of the work is impromptu,” he said.
“My music speaks to people about their daily encounters. It evokes memories and inspires behaviour change with the objective of creating a perfect society.”
He credits his success to the cordial relationships he has built within the industry.
Over the years, Tagarisa has financially assisted several rising and established stars, including Andy Muridzo, Carlos Green, Jean Masters, Juntal, Progress Chipfumo and Lady Storm.
Most of these artistes received a vital boost during the Covid-19 lockdowns, which left many in the creative sector financially struggling.
“Sometimes I record with Maselo and in other instances Makumbe or WeDande. These guys understand my style,” Tagarisa said.
“However, I do this for fun; music is not my first priority. It is a way for me to unwind.”
While he prefers to keep the finer details of his private life a guarded secret, Tagarisa is a “happily married” family man.
Away from the microphone, he is a successful businessman, serving as a director of two established companies and operating a long-distance public transport fleet.
His professional touch extends to his visuals as well.
“I invest a lot in my videos and work with professional directors. Perhaps that is why they appeal to such a wide audience.”
As for the future, he remains humble.
“Maybe one day I will consider singing full-time and hosting live gigs. For now, I am comfortable supporting other musicians. The feedback I am getting is incredibly encouraging.”
