Vusumuzi Dube
Judith Phiri, Business Reporter
THE Zimbabwe International Trade Fair (ZITF) has rolled out an Exhibitors Training session designed to prepare all participants for this year’s trade showcase.
The 65th edition of one of Africa’s premier trade showcases is set to take place from 21 to 26 April at the Zimbabwe International Conference and Exhibition Smart City (ZICES) in Bulawayo running under the theme: “Industrialisation: Crafting an Integrated Economic Landscape.”
The ZITF Company has challenged exhibitors to push boundaries with fresh concepts, cutting-edge technology, and bold colour schemes that create immersive experiences and tell a compelling brand story.
This year’s also commemorates ZITF’s Blue Sapphire anniversary (65 years), celebrating decades of excellence in promoting innovation and fostering regional business growth.
ZITF 2025’s number of days has been extended from five to six to provide more opportunities for business and networking among exhibitors, stakeholders and visitors.
Bongani Moyo
Online Reporter