adminand employs over 850 people from diverse backgrounds.
Each of our branches contains all the departments one would expect in a world-class supermarket:
- A Grocery Department stocking a full range of groceries, frozen foods and home wares,
- A Bakery Department that bakes fresh bread, cakes and confectionery daily,
- A Takeaway that sells sumptuous hot meals for breakfast, lunch and dinner (some branches also have sit-in areas),
- A Butchery that stocks high-quality fresh meat products.
- A Liquor Department that sells ice-cold local and imported beer, and a variety of wines and spirits; and
- A Fruit and Vegetable Department for an assortment of fresh produce.
Historical Background
The company that is today known as Food World was founded in December 1985, in St Mary’s, Chitungwiza.
The small supermarket that had an intense focus on customer satisfaction soon attracted a substantial number of customers within a short period and that became the first seed to be sown in the Food World chain of supermarkets.
Proprietors would travel the length of the city in search of the best deals and scarcest products, in order to meet the high demand of customer needs and expectations.
In 1993, that small shop had become so busy, viable and a second supermarket was opened at the same shopping centre!
It was at this point that the company joined the franchise supermarket group Spar, and the new shop operated under the name Food World Spar.
In 1997, Food World opened its third branch, which marked the company’s first foray into the Central Business District.
This branch was called West End Spar, which also inculcated focus on the customer and attention to international standards, ultimately making it a roaring success.
In 2001, Food World left the Spar franchise and became briefly associated with the Food Chain Group, a newly established local franchise.
In the same year, the company board made the decision to operate independently as a family-owned and controlled business.
A rebranding exercise took place, officially launching the company as Food World.
Today, the company is run by the General Manager, Denford Mutashu.
Denford holds a Diploma in Communications and Journalism attained while employed at Food World.
After joining the company as a till operator, Denford rose through the ranks from departmental supervisor to assistant branch manager to personnel manager until he was appointed to his current position of General Manager.
During these years, Denford gained a wealth of invaluable experience in every aspect of the retail business.
He has been with the company for 10 years.
Our Vision
Our vision is to develop a dynamic team that is passionate about providing excellent retail service. Together we will build an enduring great company that will be the retail leader in Africa
Our Mission
To our customers: We will consistently provide our customers with a pleasurable shopping experience in clean stores selling an outstanding range of grocery products at reasonable prices.
To our team members: We will provide our team members with a great working environment. We will equip them, through vigorous training, with the skills to contribute meaningfully to their future, to serving our customers, and ultimately to our growth as an organisation.
To our community: We will annually devote a portion of our profits to the development and building our community.
To our shareholders: We will consistently grow profits annually and deliver lasting wealth.
Our Values
Passion: We are passionate about our business – we love what we do!
Service: We live a culture of service. We are always ready to assist others and each other.
Hard Work: We work hard to achieve our goals, for we realise that nothing worthwhile comes easy.
Honesty/Integrity: We do what is right all the time.
Fairness: We treat each other and others fairly in all we do.
Our Slogan
“Where shopping is a pleasure!”
Catering Services
Our Catering Department specialises in serving large numbers of guests in any setting.
We have catered for corporate functions of 20 people, weddings of 300 people, and even exclusively provided food at concerts of up to 7 000 people.
We have the equipment capacity and the resources both human and financial, to cater for any event regardless of size and complexity.
Online Reporter