Online Reporter
GOVERNMENT says it will intensify measures to improve external market access for Zimbabwean products during the National Development Strategy (NDS 2) implementation period (2026-2030).
The interventions seek to expand exports, enhance national competitiveness and deepen integration into regional and global markets.
NDS2 is Zimbabwe’s successor medium-term economic blueprint and builds on the foundation laid during NDS1, 2021-2025.
“During NDS2, the Government will intensify efforts to improve market access through several initiatives, including identifying countries with potential markets for Zimbabwean products,” reads part of the NDS-2 document.
“These efforts will be complemented by enhanced trade promotion, branding of local products and support for exporters to meet international standards, thereby increasing the competitiveness of the products on the global market.
“The Government will also prioritise the development of enabling infrastructure and a conducive business environment. This includes investing in transport networks to facilitate the efficient movement of goods and services, modernising logistics systems and ensuring reliable digital connectivity.”
In line with strengthening Zimbabwe’s international trade footprint, the Government said it remained committed to positioning the country as a key hub for regional, continental and global trade engagement.
“Furthermore, the Government is committed to strengthening the national brand, international relations and trade through the hosting of strategic regional, continental and global events.
“In this regard, having been awarded the rights to permanently host the headquarters of the Intra-African Trade Fair (IATF) company, the Government is committed to upholding the responsibilities and obligations associated with such prestigious mandates.”
As part of the broader trade reform agenda, the Government will also focus on improving preferential market access through trade agreements.
“During NDS 2, the ratification and domestication of trade agreements for preferential market access will be prioritised. In this regard, the Government will leverage the African Continental Free Trade Area (AfCFTA) to expand market access, boost international trade and accelerate the country’s economic integration.”
The Government further underscored the importance of value addition and beneficiation as a cornerstone of export growth.
