MUSIC PRODUCER YEARNS FOR RECOGNITION

Paul Pindani in CHINHOYI

A MUSIC producer is bemoaning the lack of publicity and recognition for those working in the musical industry in small towns like Chinhoyi.

Alison Karume, of Ali Music Productions, told H-Metro that he got into music production in 2016, while using his brother’s computer at home.

He is 28 and married but he is yet to be blessed with children.

“I can say my love of music began at Chinhoyi Primary School, playing with tin drums under a tree.

“I was the band leader and most students would come and mill around to see us singing during break-time.

“I have worked with a lot of artists such as Bontoman, Mathias Mhere, Bongrie Fire, Minister Kubvunya, Prophet Israel, and other international artists such as Jah Peeks, Textra and Tay Teh, a female artist.

“I once collaborated with Charles Iback of Big Sounds in Harare,” said Karume.

Karume wishes to collaborate with DJ Tamuka. He said lack of publicity was one of his major challenges.

“Maybe, it’s because we are from the grassroots,” said Karume.

“Sometimes you have challenges with older artists who come to record and they would be too argumentative.

“You get better by practicing not taking drugs, when you take drugs, you will be ruining your career.

“It won’t be you performing but the drugs. 

“Drugs won’t uplift your career.”

He added:

“Let’s take music as a business, it’s not a hobby, it’s a profession.

“One needs to know about the business side of music and to continuously research about the music industry.

“An artist is a brand and must have a manager to have an element of professionalism in his career.”