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Latwell Nyangu
HAS Mai TT stumbled on the ultimate social media goldfields that on a very good day she can even make a staggering US$4 000?
This is our calculation, based on what she can possibly generate, on a good day, in the event she ticks all the boxes on her schedule.
Our calculations are based on the rate card, which she made public.
It appears to show that her brand appeal has not been affected by the controversies which ended up with her spending some time in jail.
Her conviction and sentence for theft of trust property were later overturned by the High Court, leading to her release from jail.
However, Mai TT remains a convicted criminal because she served three months for absconding community service in 2015 for a domestic violence conviction.
But, despite all these controversies, her appeal appears to have remained intact and she is now cashing on her stardom on the gold-fields of social media.
Mai TT has 1.4 million followers and her rate card shows that the cheapest advert goes for US$250.
She charges US$1 500 for skits, which are for less than five minutes, US$1 000 per appearance, US$500 for TikTok, US$1 000 per hour for Facebook Live and US$2 000 per hour for Instagram Live.
Mai TT charges US$2 000 per hour for both Facebook and Instagram, Facebook video post.
A Facebook flier post costs US$300, Facebook and Instagram birthday shout outs cost US$250 and congratulatory shout outs cost US$250.
Road shows go for US$2 000, a role in a TV commercial goes for US$1 000, a radio advert voice over costs US$1 000, posting your content on Mai TT’s diaries page costs US$500 and cross posting costs US$1 000.
“Chauya chi-marketing strategy, chi-advertising guru. Vane ma-organic followers and uchaita profit. Totally 100 percent guaranteed,” Mai TT said.
She appears to have taken a clue from colleagues across the Limpopo.
In South Africa, the influencers, with a large following of more than one million on Instagram, can earn between R500 and R10 000 from a single Instagram post.
Madam Boss has 1.5 million on Facebook and 1 million followers on Instagram.
On Black Friday, she was offering promotional advertising space for US$100 up to last Sunday.
“It’s a Black Friday saka kuposta it’s US$100 kutanga musi weMonday tinenge tadzokera paUS$350.”
Sponsored posts are a common form of social media advertising, where celebrities promote a product or service by sharing a post with a specific hashtag or link.
Online Reporter
