Music critic Richard Kohola, known in music circles as R Kay, is pioneering a new concept that will see aspiring musicians get professional consultation on their projects.
The concept, dubbed, “Look Before You Leap Music Consultation Day” is set to take place this Friday at the Zimbabwe College of Music.
Kohola has since roped in seasoned music specialists who will form the panel of consultants on the day.
The platform is open to upcoming musicians who will get professional advice from a panel of specialists that will dedicate their time to scrutinise albums, demos or even artistes’ vocal abilities.
Kohola said the consultations will give artistes an insight on their musical status. Knowing one’s musical status is key to sustaining a music project as this is the primary requisite.
Most of the home studios that have since emerged since the era when the broadcasting Act was amended do not know how to mentor and develop artistes they are just interested in the dollar.
So we are saying before you rush to the studio get proper advice and save the dollar.
“We have decided to take this initiative to change the face of the music industry in Zimbabwe. We joined forces with gurus in the industry to help artistes to get the most out of their music.
“We hope to help those who are wondering why their albums are not selling or their songs not being played on radio. Just like someone going into business one needs to weigh the pros and cons so that they get into it well informed,” he said.



