Make-up artist shares secret to success

Lucia Mazhou

HARARE bred make-up artist, Violet Sibanda, is not deterred by people who associate her success with sponsorship from married men.

The 24-year-old said being a young woman comes with a lot of problems.

“I received a lot of criticism from people who were of the view that I received sponsorship from ‘blessers’ to start my business which was not the case. I had to work really hard to build my empire,” she said.

Violet is a firm believer in raising her fellow women’s crowns.

“Most of the time, fellow women try to demotivate each other, but I believe that if we stand together and support each other, we can go far because we grow as individuals in the industry.

“If I wasn’t supported by fellow women, I wouldn’t be where I am today.

“As women we need to empower each other. You might have a business that you are pushing to grow during a time like this where there is an influx of entrepreneurs, but you need the support of your fellow women.

“Help another woman, raise her crown, don’t be that person who just says negative things because at the end of the day we all need each other,” she added.

Violet said the secret to her successful in business is finding loopholes in the industry and taking advantage of them.

“There are so many make-up artists nowadays, and for you to be successful you need to be unique.

“You have to be known for what you are good at. There is nothing wrong with being a jack of all trades, but your being unique can mean so much to your brand.

“The secret to a successful business lies in advertising, put in so much effort that people will know and identify with your business,” she said.

Violet is also a media student at the Midlands State University, a content creator and an influencer.

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