Online Reporter
Mthokozisi Ncube
FROM the classrooms of Matabeleland to the screens of thousands online, Bridget Sibongiseni Ndhlovu, popularly known as “NaJakhobe”, is emerging as one of Bulawayo’s fast-rising digital storytellers, blending education, humour, and everyday family life into relatable online content.
The Mzilikazi-based educator teaches IsiNdebele, History, and Heritage Studies at Maqhekeni Secondary School in Plumtree. Outside the classroom, she has built a growing entertainment brand rooted in storytelling and comedy.
“I started creating in 2024. I wanted to share relatable, humorous takes on family life and everyday situations,” she said. “Everyone has a family, and we’ve all been there.”
Her content, which focuses mainly on married life and family dynamics, has resonated widely with audiences who see their own experiences reflected in her skits. One of her standout viral moments features a humorous household scenario: “When I’m throwing away umxhanxa, and SaJakhobe is angry because he is a foodie.”
“It’s a universal feeling,” she explained. “Food is emotional, and people connect because it reflects real life.”
Na Jakhobe and her husband, Sa Jakhobe, have built a growing online presence across several platforms, with their strongest following on Facebook, where their joint page has 119 000 followers.
NaJakhobe also has a personal Facebook account with 14 000 followers, while on TikTok, their joint account SaJakhobe has 86 000 followers compared to NaJakhobe’s 422 followers. On YouTube, they are still growing steadily with 1,61K subscribers, showing a developing multi-platform digital brand centred on relatable family comedy content.
Her strongest audience sits on Facebook, where her joint page with her husband under the name SaJakhobe has become the centre of their content universe.
“I love the content, SaJakhobe, and I have created. The Magwili Maker video stands out as our breakthrough — it helped shape our brand identity,” she said.
The couple met in 2024 while she was deployed at Maqhekeni Secondary School. According to her, their shared creativity quickly turned into collaboration, forming the foundation of their content partnership. “We recognised a shared talent and decided to explore it together,” she explained.
Beyond viral skits, NaJakhobe says her biggest motivation is audience connection.
“Seeing people laugh, relate, and ask for more, keeps me going. There’s always another story to tell.”
She credits her family, friends, and community for supporting her journey by sharing and promoting her content.
Looking ahead, she envisions expanding beyond short-form videos into larger creative spaces.
“I see myself exploring acting, hosting gigs, maybe even a comedy show in Bulawayo or podcasts. The goal is to keep telling stories and making people laugh.”
From modest beginnings in 2024 to a growing multi-platform audience, NaJakhobe is steadily building a recognisable Zimbabwean digital comedy brand one relatable story at a time.
