Multichoice Zimbabwe unveils massive World Cup promotion for DStv Access packages and up

With just over a fortnight to go before the world’s biggest football tournament kicks off, MultiChoice Zimbabwe has officially launched an aggressive promotional campaign designed to bring the upcoming FIFA World Cup to a wider local audience than ever before.

In an unprecedented move that dramatically widens the network of who can watch the global showpiece, MultiChoice Zimbabwe announced that all matches will be available starting from their budget-friendly DStv Access package. To ensure no one is left behind, the broadcaster has introduced special promotional packages and discounted hardware sales for the tournament season, including a specialized decoder promotional offer.

The highly anticipated tournament is scheduled to run from Friday, June 11 to Sunday, July 19. For local fans, the global spectacle will be delivered live and in full High Definition (HD) on SuperSport, ensuring premium viewing from the opening whistle to the final match.

This iteration of the FIFA World Cup is set to make history as the largest tournament ever organized. Hosted across three North American nations—the United States of America, Mexico, and Canada—the expanded format will feature 48 nations locked in unforgettable rivalries and non-stop action.

Speaking on the scale of the tournament and the company’s readiness, MultiChoice Zimbabwe Head of Corporate Affairs and Public Relations, Gerald Ngonyamo, noted that all eyes in the sporting world are now fixed on the host nations. Because of the unfavorable time zones between North America and Southern Africa, local football fanatics will need to brace themselves for some late nights.

“With match times stretching late into the night here in Africa, one thing is clear: everything can wait, sleep can wait,” Ngonyamo stated.

MultiChoice is positioning its service as the ultimate destination for football fans, ensuring that viewing matches at home will rival the energy of being there in person.

“DStv is the best stadium in which to watch the FIFA World Cup. We have all 104 matches broadcast live and in High Definition over 39 days of non-stop football. Fans will enjoy 24/7 coverage across dedicated SuperSport channels that will be renamed specifically for the World Cup, including a bonus FIFA World Cup pop-up channel,” said Mr. Ngonyamo.

Recognising that its role extends beyond merely transmitting ninety minutes of football, the broadcaster plans to surround the live games with immersive, localized programming.

“The World Cup is more than just a sporting tournament: it’s a shared global moment, and our goal as a host broadcaster for Africa is to ensure that fans across Africa can experience every goal, every story, and every unforgettable moment as it happens,” Ngonyamo added.

To achieve this, SuperSport will deliver its comprehensive coverage through a distinctly Pan-African lens. Beyond the matches themselves, paid-up DStv customers will be treated to:

Daily match highlights and expert analysis panels.
Exclusive World Cup magazine shows.
Unique African football stories and behind-the-scenes content.
Live commentary from top local commentators with multiple language options.

Understanding the modern consumer’s demand for flexibility—especially given the late-night kickoff times—MultiChoice has integrated full multi-platform accessibility into the World Cup offering. Subscribed viewers will not be confined strictly to their living room television sets.

“Flexible viewing options include live TV, Catch Up, replays, and streaming, meaning fans can watch the World Cup anytime, anywhere, their way,” Ngonyamo explained. “From your living room to your smartphone or tablet, the World Cup moves with you.”

With deep hardware price cuts, an expanded channel lineup on entry-level tiers, and 24-hour dedicated broadcasting, MultiChoice Zimbabwe has laid down the gauntlet. For local football lovers, the message is clear: clear your schedules, secure your subscriptions, and prepare for a historic month of sleepless football bliss. – Follow on X @MbuleloMpofu