Online Reporter
Trust Khosa
Zimapapers Arts and Entertainment Hub
TWO brothers − Mike and Malcolm Viriri − believe they have struck gold by hosting Jah Prayzah’s two musical shows next month in Canada.
They are the co-founders of Biggz Entertainment and are behind the superstar’s shows in Edmonton and Toronto, which are part of the ‘Ndini Mukudzei World Tour.’
Mike is 27 and Malcolm is 23.
So far, Jah Prayzah has performed in the UK Germany, where he attracted full houses.
Now, he has set his sights on Canada, where there is a highly supportive Zimbabwean community.
The Edmonton show is scheduled for July 11, at Union Hall, while the Toronto event will take place on July 12 at LW Outdoor.
Speaking to Zimpapers from their Canadian base, the duo, who registered their company a few years ago, expressed their excitement about the upcoming shows.
The Viriri brothers believe they are setting new records in the industry.
“It’s always a big deal hosting a major artist like Jah Prayzah and it’s also nerve-wrecking at the same time because fans’ expectations remain unknown.
“We are simply glad that we now have the capacity to bring Jah Prayzah here to Canada,” said Mike.
His younger brother, who is also a musician, was equally excited.
He reflected on his relationship with Jah Prayzah long before he became a superstar.
“We grew up knowing JP as a GOAT, an uncle, and also a business partner to our dad. He is still the same humble person, full of positive energy.
“While he is particular about his craft, he’s a hard worker who deserves ‘maruva ake,’ as he said in his song,” said Malcolm.
The siblings, who will also be hosting Jah Prayzah’s belated 38th birthday in North America, praised him for his professionalism and consistency.
“Jah Prayzah has mastered this game; his conduct comes naturally, as if he owns it, something many artists could learn from him.
“Success is not bought but earned through effort and time. The star has mastered this,” said Malcolm.
The two siblings, who are the sons of former Slice founder member Tinos Viriri, said a lot fo work has to be done for shows of such a magnitude.
“Growing up and watching our dad host these big events was an eye-opener and, for us, it’s now a dream come true after he passed the baton to us.
“However, event management comes with a lot of pressure but we are grateful that we are walking this journey alongside Jah,” said Malcolm.
The brothers, who have hosted two events this year featuring two Zimbabwean communities, are confident the shows will be a success.
“We expect sold-out shows filled with a positive energy atmosphere, a memorable experience.
“After all the investment we have made, we can only anticipate positive results.
“I think we have done our best, judging by the positive feedback from his manager (Keen Mushapaidze), that we are doing everything right.
‘We will continue striving for more, aiming to change the narrative and write our own story.”
