Move by zooming

Hunt For Greatness

Milton Kamwendo

Greatness is movement and sight. You cannot move well if you cannot see well. You cannot be effective if your vision is fixed at only one distance. Zoom in for focus. Zoom out for context.

Zoom in for detail. Zoom out to see the bigger picture. Zoom in to examine what is happening on the ground. Zoom out to understand the context. Zoom in and notice the detail. Zoom out to see the system, pattern, direction, trend, strategy, culture, season and the future.

Move by adjusting your lens. When you only zoom in, you may become trapped in details, micromanagement, irritation and short-term pressure.

When you only zoom out, you become vague, detached, impractical and disconnected from reality. You need both the telescope and the microscope.

Zoom out to see the big picture

Zooming out helps you see beyond immediate pressure. It lifts the mind above the noise of the moment.

You ask: What is really happening? What season are we in? What is changing around us? What larger pattern is emerging? What future are we moving towards? Do not panic because of the immediate problem. One bad day is not proof of a bad life. One failed attempt is not a failed dream. One difficult season does not mean you are doomed.

When you zoom out, perspective returns. You realise that one chapter is not the whole book.

One setback is not the whole story. One complaint is not the whole culture. One failure is not the whole strategy. One delay is not the death of the vision.

Zooming out gives perspective. You distinguish between events and patterns. An event may be isolated. A pattern must be addressed. One late report may be an event. Repeated late reporting is a pattern. One unhappy customer is an event. Repeated complaints reveal a system problem. One cash-flow squeeze is an event. Persistent liquidity stress reveals a business model issue.

Zoom in to see the detail

Zooming out is not enough. Vision without detail becomes fantasy. Strategy without execution becomes decoration. Purpose without process becomes frustration. Zooming in is paying attention. You look closely at what is actually happening. What exactly is the problem? Who is responsible? What process failed? What number changed? What promise was made? What deadline was missed? What behaviour is being repeated? What resource is missing? What conversation has not happened?

Some people love the big picture because it allows them to avoid detail.

They speak of transformation, excellence, growth, innovation and culture, but they do not inspect the actual work.

They avoid the numbers and detail. They avoid the difficult conversation. They avoid the broken process.

Zooming in is honouring reality. A small crack can become a structural failure. A small habit can become a culture. A small delay can become a missed opportunity. A small act of appreciation can renew a discouraged person. A small correction can prevent a large crisis.

Move between vision and execution

Greatness movement happens between vision and execution. Zoom out to define the vision. Zoom in to drive execution. Zoom out to clarify direction. Zoom in to assign responsibility. Zoom out to inspire people with purpose. Zoom in to check whether tasks are being completed.

A vision may be exciting, but execution is where movement becomes visible.

It is not enough to say, “We are going somewhere.” You must also ask, “What must happen this week?” “Who owns the next action?” “What must be delivered by Friday?” “What resources are needed?” “What obstacle must be removed?”

Movement requires two kinds of questions. The zoom-out questions are: Where are we going? Why does it matter? What is changing? What does success look like? The zoom-in questions are: What must be done now? Who must do it? By when? To what standard? What is blocking progress?

Move between people and systems

Zooming in helps you see people. Zooming out helps you see systems. A person may be struggling, but the issue may not be laziness. It may be a lack of training, unclear expectations, poor tools, conflicting instructions or a broken process.  If you only zoom in on the person, you may blame them unfairly. If you zoom out, you may see the system around them. Systems are lived by people. A beautiful structure on paper may fail because people do not understand it, believe in it, trust it, or have the capacity to implement it.

If you only zoom out to systems, you may miss the human experience. If you zoom in, you may see fear, fatigue, confusion, resistance or untapped talent.

Move between people and systems. Do not blame people for every failure. Do not hide behind systems to avoid personal responsibility.

Move between today and tomorrow

Zooming in helps you manage today. Zooming out helps you prepare for tomorrow. Today has its demands. Tomorrow is also calling. If you ignore tomorrow, you mortgage the future.

Move between today and tomorrow. Do today’s work, but do not become blind to tomorrow’s demands. Prepare for the future, but do not neglect the discipline of present execution.

Move between the map and the road

A strategy is a map. Execution is the road. The map helps you see direction. The road shows you reality.

When you zoom out, you study the map. You look at the route, the destination, the options, the risks and the milestones. When you zoom in, you study the road. You see the potholes, traffic, fuel level, weather and actual driving conditions.  If you trust the map too much, you may ignore reality. If you only react to the road, you may lose direction. Use and value both.

Plans are necessary, but plans must meet reality. Strategy must be reviewed. Assumptions must be tested.

Feedback must be heard. Data must be examined. The road will teach you things the map did not show. Do not abandon the destination because the road is difficult. But do not ignore road conditions because the map is beautiful.

The art of greatness is lens control. Know when to step back. Know when to step closer. Know when to look at the dashboard and when to speak to the driver. Know when to review the strategy and when to inspect the work. Know when to look at the whole forest and when to study the tree. Zoom out to see the big picture. Zoom in to see the detail.

Committed to your greatness.

Milton Kamwendo is a leading international transformational and motivational speaker, author and accomplished workshop facilitator. He can be reached at: [email protected], WhatsApp: +263772422634.

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