Tinaye Agere
Online Reporters
THE country’s leading weekly family newspaper, The Sunday Mail, is among the country’s 2024 Top 200 Superbrands.
Its sister publication, The Herald, and top national radio station, Star FM, are also among the Top 200 Superbrands announced by the Marketers Association of Zimbabwe (MAZ) on Friday.
According to a survey done by MAZ, the Zimpapers brands have been dominating the market.
Speaking during the unveiling of the 2024 Top 200 brands in Harare, MAZ executive secretary Mr Gillian Rusike said the brands are positively impacting the lives of the people of Zimbabwe.
He said nationwide research identified brands that are speaking to the lives of consumers, as well as impacting and changing their lives.
“We have seen the unveiling of these 200 brands and we are going into a further research process to identify the Top 20 brands, which will be announced at the end of the year,” he said.
“The process has been refined over the eight years that we have been hosting this event. We keep on refining it to make sure that it meets the expectations and the needs of the public.”
Online Reporter